Navigating COVD-19, Building Teams and More – Interview with Kristy LoRusso, CMO of Kaiser Permanente
Watch Video Interview Below
Kristy LoRusso is an incredible human being, with one of the hardest jobs on the planet. Kristy is the Chief Marketing Officer (CMO) of Kaiser Permanete. Kaiser is a multi-billion dollar health care brand that is responsible for the health and wellness of millions of people in the U.S. Kristy stepped into the role of CMO and was handed the COVID-19 pandemic, a new remote working world, organizational changes and so much more to take on. Watch and listen to her talk about how she helped Kaiser navigate this new territory and how she used hope, honesty and transparency; to help their customers and internal teams Thrive and Viva Bien!
About Kristy LoRusso
Kristy LoRusso is a senior marketing executive and an expert in digital and direct marketing, marketing technology, big data, analytics, and consumer insight. With more than 25 years of leadership experience, I am regarded for my ability to build, lead, and motivate teams.
As an agent for positive change, I am a creator of sustainable growth and empower those around me. I enjoy building teams and inspiring others to achieve their goals —every voice at my table has value and weight. It’s critical that no one is left behind—I count on that to drive my work and our success. A creative change agent and advocate for collaboration, my colleagues often call on me when they want to raise new ideas and when they need help bringing their teams along. My degree in psychology aids me greatly in understanding human behavior—as a marketer, a leader and a corporate spokesperson.